What is a Marketing Funnel

What's a funnel marketing strategy? Why do online marketers need to develop one?

It's a strategy for marketing designed to attract potential customers to your site. It's a sales method where a customer visits your website looking for information that can help to solve a particular issue. You can establish a relationship with each person by using certain tools.

This will allow you to know the wants and needs of every visitor. This will allow you to offer the best information possible for all users. If you are able to build trust with a potential customer they're more likely to purchase your products. The visitor then transform into a buyer.

Many customers become regular customers and are more likely to purchase each item on your site. A marketing funnel describes the steps involved in turning a visitor to your website into a customer that will return to you for all future purchases.

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For every internet marketing professional that is their final objective. It is achievable by using a funnel that is well-designed.

You have your marketing resources catching people's attention and drawing them into your funnel. Once they complete the form on your PERSONAL Lead Capture Page they enter the funnel. I say "personal" because nobody will ever opt-in to your lead capture for business page. They want to be a leader, not a business.

The page for lead capture is the entrance into the funnel. When they click that "Sign up now" or "Enter Here" button, they are entered into a whole new concept of network marketing.

They are getting ready for the event and that is the best thing. It's their decision. They don't need to pay you as a mentor or leader. You can also show them ways to increase leads and bring more cash into their businesses.

This is how a typical funnel functions.

You can offer a free product for your "front-end" to attract and qualifie people interested in your products. To receive your product for free you must join (also called opt-in) and give your name and email address. Then, you will add them to your mailing list.

You now have these people in your email list and you are able to send them related offers that might interest them.

Right after sign-up for the free offer you'll be directed to a webpage with a low price offer or what's known as trip wire offers. At this point, they will be taken to the "back end" of the funnel.

If they purchase the bargain deal, they will be added to a second related offer at an even higher price (normally known as"upsell") "upsell"). If the buyer purchases the more expensive offer and is taken to another related product at a higher price. This process can be repeated for a number of more.

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